Saw a new form of advertising that is starting to make some headwinds in the blogging communities - Scratchback.com.  Ever since late 2007 when Google started imposing penalties for purchasing links and such, bloggers have been looking to replace their daily income stream which used to consist of text link ads and blog reviews.  These are no longer profitable as one must use nofollow attributes to avoid Google penalties (aka the Google Smackdown - where they remove all pagerank and traffic gets cut in half virtually overnight).  The newest forms of Google acceptable links and advertising are tips and advertising that follows the nofollow attributes.

The latest of these is Scratchback.com which looks cool, is already approved by the folks at Google and is okay to run with Google Adsense.  Currently Scratchback is offering a 90% payout special which is the best in the industry - could you imagine how much more money you would get if Google offered a 90% payout on Adsense?  Nah, that would never happen.  But, currently with Scratchback that's the case.  Basically the premise is if you like the blog with the scratchback type blogroll, you place a tip to reward the blogger then in return you get an advertising link and go to the top of the list.  Basically you give and then receive at the same time.

I have heard good things about scratchback and so we will be giving it a try (look at the sidebar).  We have been looking for a replacement for the Adbrite side bar advertising code as it had a very, very low return rate and basically was a complete waste of time (the regular Adbrite ads work better, just the sidebar Adbrite stuff was terrible).  Lets see how it works - if you like my blog here and the numerous articles, content and more than just place a tip and in return you will get placed in our blogroll - what have you got to lose?  I will let it run for a while and see how it does.  If results are good than it will stay.  I will do another right up on it shortly with results.

If you guys have any ideas on blog advertising or similar please post them in the comments.  If you know something that works better, has better returns, better click thoughs you can help other bloggers replace their lost income from places like PyPerPost (we here at bestbraindrain.com have never accepted payment for a website review or post so this doesn't affect us).  We are just trying to be considerate to the blogging community. 

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